Global Beverage Packaging Market Report | Market Size, Industry Analysis, Growth Opportunities, & Forecast (2025-2030)

Global Beverage Packaging Market Overview

The global Beverage Packaging Market is witnessing robust growth, with an estimated market size of USD 150.64 billion in 2025 and projected to reach USD 190.22 billion by 2030, expanding at a CAGR of 4.72% during the forecast period 2025-2030. The Global Beverage Packaging Market report offers an in-depth analysis of market trends, growth drivers, and challenges shaping the industry from 2025 to 2030. This comprehensive study examines key market segments, including material types (plastic, metal, glass, and paperboard), product types (bottles, cans, pouches, cartons, and beer kegs), and applications such as carbonated drinks, bottled water, milk, and plant-based beverages.

The report highlights significant developments, such as the shift toward eco-friendly packaging solutions and innovations to meet rising consumer demand for sustainable and convenient products. Key regional markets—North America, Europe, Asia-Pacific, Latin America, and the Middle East & Africa—are analyzed for their market shares, growth potential, and competitive landscape.

Major players like Tetra Laval, Ball Corporation, and Amcor PLC drive innovation in the industry, focusing on recyclable materials and lightweight designs to meet environmental regulations. The report also evaluates market dynamics, including fluctuating raw material costs and changing consumer preferences.

Ideal for stakeholders, this report provides actionable insights to leverage emerging opportunities and navigate market challenges effectively. Stay ahead in the dynamic beverage packaging market with this essential guide.

Market Report Coverage:

The “Global Beverage Packaging Market Report—Future (2025-2030)” by Digiroads Research & Consulting covers an in-depth analysis of the following segments in the market.

Study Assumptions and Definitions

This report on the global beverage packaging market (2025-2030) is based on comprehensive analysis of historical data, market trends, and projections for the forecast period. The study assumes that the market will continue to evolve, driven by factors such as innovation in packaging materials, increased sustainability efforts, and rising demand for eco-friendly packaging solutions. Additionally, the report assumes that key market drivers, including urbanization, rising disposable incomes, and the growing demand for packaged beverages, will maintain their influence over the market’s growth trajectory.

Definitions

• Beverage Packaging: Refers to the materials and containers used for the packaging of beverages, including water, soft drinks, alcoholic beverages, energy drinks, dairy products, and plant-based drinks.
• Material Types: The report categorizes packaging materials into four major types: plastic, metal, glass, and paperboard, each of which plays a crucial role in the market due to its unique properties.
• Product Types: These are the various forms of packaging, including bottles, cans, pouches, cartons, and beer kegs, that are designed to suit different beverage products.
• Geography: The geographical scope includes North America, Europe, Asia-Pacific, Latin America, and the Middle East & Africa, with specific countries highlighted based on their market significance.

Market Scope

This report on the global beverage packaging market (2025-2030) covers a comprehensive analysis of the industry, focusing on material types, product types, and geographical regions. It includes an in-depth examination of key market drivers such as sustainability initiatives, innovations in packaging materials, and consumer demand for eco-friendly packaging solutions. The study explores four major material types: plastic, metal, glass, and paperboard, each contributing to different packaging needs across various beverage categories.

The report also delves into product types, including bottles, cans, pouches, cartons, and beer kegs, analyzing their market share and growth potential.

Geographically, the market is segmented into North America, Europe, Asia-Pacific, Latin America, and the Middle East & Africa, with specific focus on regions like the United States, Germany, China, and Brazil, which are expected to drive significant market growth. The report provides projections for market size, growth rate, and trends from 2025 to 2030, ensuring a detailed and forward-looking analysis.

MARKET OUTLOOK

Executive Summary

The global beverage packaging market is poised for significant growth from 2025 to 2030, driven by rising consumer demand for sustainable and eco-friendly packaging solutions. The market is expected to grow at a steady pace, reaching a value of USD 190.22 billion by 2030, up from USD 150.64 billion in 2025, with a compound annual growth rate (CAGR) of 4.72%. Sustainability continues to be a dominant trend, with beverage manufacturers increasingly adopting recyclable materials and innovative packaging designs to meet both consumer preferences and regulatory requirements.

The market is segmented by material type, including plastic, metal, glass, and paperboard. Plastic remains the leading material due to its versatility and cost-effectiveness, while glass and metal are preferred for premium beverages due to their ability to preserve product quality. Paperboard is gaining traction in the market as an eco-friendly alternative, especially for cartons and pouches.

Product types such as bottles, cans, pouches, cartons, and beer kegs are integral to the beverage packaging market. Bottles, particularly plastic and glass, continue to dominate, while cans are seeing growth, especially in the carbonated drinks and energy drink segments. Pouches and cartons are becoming popular in juice and plant-based beverage markets.

Geographically, Asia-Pacific holds the largest market share, driven by growing demand in emerging economies like China, India, and Japan. North America and Europe also contribute significantly to market growth, with a focus on sustainable packaging solutions. Latin America and the Middle East & Africa are expected to experience steady growth as manufacturers adapt to local market trends.

Key players such as O-I Glass Inc., Tetra Laval International SA, and Ball Corporation are leading the market, innovating and driving sustainable packaging solutions. The competitive landscape remains dynamic, with ongoing investments and mergers shaping the market’s future.

COMPETITIVE LANDSCAPE

The Global Beverage Packaging Market is moderately fragmented, with regional and multinational players competing fiercely for market share.

Key Market Players

• O-I Glass Inc. (Owens-Illinois Inc.)
• Tetra Laval International SA
• Ball Corporation
• Ardagh Group
• Amcor PLC
• Mondi PLC
• Verallia SA
• Vidrala SA
• Vetropack Holding Ltd
• Crown Holdings Inc.
• Silgan Containers LLC
• CCL Container Inc.

Market Share Analysis

The global beverage packaging market is highly competitive and fragmented, with both large multinational corporations and regional players competing for market share. As of 2025, the market size is projected to reach USD 150.64 billion, and it is expected to grow at a CAGR of 4.72%, reaching USD 190.22 billion by 2030.

Asia-Pacific is the dominant region, holding the largest market share in 2025, due to the growing demand for beverage packaging driven by population growth, urbanization, and increasing disposable incomes. The region is projected to maintain its leading position and register the highest CAGR during the forecast period from 2025 to 2030.

Plastic packaging, particularly PET (polyethylene terephthalate), dominates the market, followed by metal, glass, and paperboard, with increasing consumer preference for lightweight and eco-friendly packaging. In terms of product types, bottles hold the largest share, followed by cans and pouches.

Key players, such as O-I Glass Inc., Tetra Laval, Ball Corporation, Ardagh Group, and Amcor PLC, are significantly influencing market dynamics through strategic mergers, acquisitions, and product innovations, particularly in sustainable packaging solutions to meet evolving consumer and regulatory demands. These factors contribute to the overall growth and competitive landscape of the global beverage packaging market.

MARKET DYNAMICS

Market Drivers and Key Innovations

The global beverage packaging market is driven by several key factors, including increased consumer demand for convenience, sustainability, and product differentiation. As consumer preferences evolve, the demand for packaging solutions that offer portability, ease of use, and longer shelf life continues to rise. Smaller, on-the-go packaging formats, such as single-serve bottles and cans, are gaining traction, especially among millennials and Gen Z consumers.

Sustainability is another significant driver of the market. With growing environmental concerns, there is a shift towards eco-friendly packaging solutions, such as recyclable materials, biodegradable packaging, and the use of post-consumer recycled (PCR) content. Companies like Coca-Cola and Amcor PLC have made substantial investments in producing packaging from 100% recycled PET, in line with sustainability targets. This is further fueled by regulatory pressures, as many countries enforce stricter packaging waste management laws.

In terms of key innovations, beverage manufacturers are focusing on developing advanced packaging technologies that not only meet sustainability standards but also improve efficiency and cost-effectiveness. The introduction of lightweight glass bottles, plant-based PET alternatives, and smart packaging technologies that enhance product traceability and consumer engagement are transforming the industry. For example, Amcor launched a one-liter PET bottle made from 100% PCR content, catering to consumer demand for environmentally friendly solutions.

In addition, innovative designs in beverage packaging, such as customizable cans and bottles for brand differentiation, are allowing companies to enhance their market positioning and meet niche consumer preferences. These innovations are expected to drive the growth of the beverage packaging market throughout 2025-2030.

Market Challenges

1. Competition from OTT Platforms: Rising Raw Material Costs: Volatility in the prices of materials such as plastic, metal, and glass can impact the cost structure for manufacturers, reducing profitability.
2. Environmental Regulations: Stricter government regulations on packaging waste management, recycling, and carbon footprint reduction pose challenges for companies to adapt and meet compliance.
3. Consumer Shift Toward Eco-Friendly Packaging: While there is growing demand for sustainable packaging, transitioning from traditional materials to eco-friendly alternatives often requires significant investment in new technologies and production processes.
4. Supply Chain Disruptions: Global supply chain challenges, including logistical issues and shortages of raw materials, can lead to delays and higher production costs, affecting product availability.
5. Competition Among Packaging Materials: There is intense competition between various packaging materials, such as plastic, glass, and metal. Each material has its own set of benefits and limitations, making it difficult for manufacturers to choose the optimal solution.
6. Changing Consumer Preferences: As consumers increasingly demand healthier, eco-conscious products, beverage companies must quickly adapt their packaging to meet these changing expectations.
7. Technological Integration Costs: The adoption of advanced packaging technologies, such as smart packaging or AI-driven solutions, can be costly and require significant capital investment from companies.
8. Market Fragmentation: The market is highly fragmented with a mix of large multinational players and small regional firms, making it difficult to achieve economies of scale and market consolidation.

Market Opportunities

1. Immersive Technologies: Growing Demand for Sustainable Packaging: The increasing consumer preference for eco-friendly and recyclable packaging presents an opportunity for companies to innovate and offer sustainable solutions, such as biodegradable materials or packaging made from post-consumer recycled content.
2. Adoption of Lightweight Packaging: The trend toward downsizing packaging to reduce waste and transportation costs provides opportunities for companies to develop lightweight materials that maintain product integrity while being more cost-efficient.
3. Technological Innovations: The integration of advanced technologies such as smart packaging, RFID, and AI-driven solutions can offer opportunities to enhance product traceability, improve consumer engagement, and streamline the packaging process.
4. Expansion in Emerging Markets: The growing beverage consumption in emerging regions like Asia-Pacific, Latin America, and the Middle East offers significant opportunities for companies to expand their market presence and cater to the rising demand for packaged beverages.
5. Health-Conscious Consumer Trends: With an increasing number of health-conscious consumers opting for beverages like plant-based drinks, juices, and bottled water, there is a growing opportunity for packaging solutions tailored to these specific segments.
6. Regulatory Support for Recycled Content: Governments worldwide are pushing for higher recycled content in packaging materials, creating an opportunity for companies to develop products that meet new legislation while satisfying consumer demand for environmentally friendly options.
7. Premium and Personalization Trends: The rising demand for premium beverages and personalized packaging, particularly in the alcoholic and non-alcoholic drink sectors, provides an opportunity for companies to develop bespoke, innovative packaging solutions.

RECENT STRATEGIES & DEVELOPMENTS IN THE MARKET

Sustainability Initiatives by Coca-Cola:

• Coca-Cola India introduced a one-liter bottle made entirely from 100% recycled PET (rPET) for its Kinley brand in June 2024.
• The company expanded its sustainability efforts by launching Coca-Cola in rPET packs of 250 ml and 750 ml variants.
• This initiative was carried out in collaboration with Coca-Cola’s bottling partners, Moon Beverages Ltd and SLMG Beverages Ltd.

Amcor PLC’s Launch of 100% PCR PET Bottles:

• In April 2024, Amcor launched a one-liter PET bottle made entirely from 100% post-consumer recycled (PCR) content.
• This move aims to support beverage manufacturers in meeting sustainability commitments and responding to consumer and legislative demands for increased recycled content.

Acquisition by Varun Beverages:

• In March 2024, Varun Beverages Ltd, the franchise bottler for PepsiCo, acquired South Africa-based Beverage Company (BevCo).
• The acquisition strengthens Varun’s foothold in South Africa, Lesotho, Eswatini, Namibia, and Botswana, increasing its operational reach and distribution capacity.

Packaging Recycling Plant in India:

• In May 2024, SLMG Beverages, a bottling partner for Coca-Cola, partnered with Dalmia Packaging to set up a PET bottle recycling plant in India.
• The plant, with an annual capacity of 36,000 MT, is expected to produce 24,000 MT of plastic for PET bottles, representing an investment of INR 0.9-1 billion (USD 10.7-11.99 million).

New Packaging Legislation in Croatia:

• The Croatian government passed new EPR legislation in November 2023, introducing a mandatory deposit system for single-use beverage packaging.
• This regulation aims to reduce packaging waste and encourages companies to rethink their packaging design and recycling strategies.

KEY BENEFITS FOR STAKEHOLDERS

Sustainability Initiatives:

• Stakeholders can benefit from growing demand for eco-friendly packaging solutions as consumers increasingly prefer sustainable products. Companies investing in recyclable and biodegradable materials will gain a competitive edge, improving brand loyalty and market positioning.

Cost Reduction through Innovation:

• Packaging innovations such as downsizing and cost-efficient materials provide opportunities for manufacturers to lower production costs. Stakeholders adopting these innovations can improve profitability while meeting consumer expectations for affordable, high-quality products.

Diversified Product Offerings:

• Beverage manufacturers can expand their product range by incorporating various packaging formats such as cans, pouches, and bottles in different materials, enabling them to cater to diverse consumer preferences across global markets.

Regulatory Compliance:

• Adopting sustainable packaging and meeting regulations such as Extended Producer Responsibility (EPR) initiatives help stakeholders comply with evolving environmental laws. Compliance can avoid penalties and enhance brand reputation in the market.

Access to Emerging Markets:

• Expanding operations into emerging markets like Asia-Pacific and Latin America offers growth opportunities for stakeholders. With rising middle-class populations and demand for packaged beverages, these regions represent significant potential for market expansion.

Increased Market Share:

• Through strategic acquisitions, mergers, and collaborations (such as Varun Beverages’ acquisition of BevCo), stakeholders can increase their market share by accessing new regions and strengthening distribution networks.

At DigiRoads Research, we emphasize reliability by employing robust market estimation and data validation methodologies. Our insights are further enhanced by our proprietary data forecasting model, which projects market growth trends up to 2030. This forward-thinking approach ensures our analysis not only captures the current market landscape but also anticipates future developments, equipping stakeholders with actionable foresight.

We go a step further by offering an exhaustive set of regional and country-level data points, supplemented by over 60 detailed charts at no additional cost. This commitment to transparency and accessibility allows stakeholders to gain a deep understanding of the industry’s structural and operational dynamics. By providing exclusive and hard-to-access data, DigiRoads Research empowers businesses to make informed strategic decisions with confidence.

In essence, our methodology and data delivery foster a collaborative and data-driven decision-making environment, enabling businesses to navigate industry challenges and capitalize on opportunities effectively.

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Table of Contents

• INTRODUCTION

  • Market Overview
  • Years Considered for Study
  • Market Segmentation
  • Study Assumptions and Definitions
  • Market Scope

• RESEARCH METHODOLOGY

• MARKET OUTLOOK

  • Executive Summary
  • Market Snapshot
• Market Segments 
  • Material Type:
    • Plastic, Metal, Glass, Paperboard
  • Product Type:
    • Bottles, Cans, Pouches, Cartons, Beer Kegs
  • Geography:
    • North America (United States, Canada), Europe (UK, Germany, France, Italy, Spain, Rest of Europe), Asia-Pacific (India, China, Japan, Australia, Rest of Asia-Pacific), Latin America (Mexico, Brazil, Rest of Latin America), Middle East & Africa (UAE, Saudi Arabia, South Africa, Rest of MEA)

• COMPETITIVE LANDSCAPE

• Recent Strategies (Key Strategic Moves)
• Market Share Analysis
• Company Profiles
  • O-I Glass Inc. (Owens-Illinois Inc.)
  • Tetra Laval International SA
  • Ball Corporation
  • Ardagh Group
  • Amcor PLC
  • Mondi PLC
  • Verallia SA
  • Vidrala SA
  • Vetropack Holding Ltd
  • Crown Holdings Inc.
  • Silgan Containers LLC
  • CCL Container Inc.

• MARKET DYNAMICS

  • Market Drivers
  • Market Challenges
  • Market Opportunities
  • Porter’s Five Forces’ Analysis
    • Bargaining Power of Suppliers
    • Bargaining Power of Buyers
    • Threat of New Entrant
    • Threat of Substitutes
    • Competitive Rivalry

• GLOSSARY OF PROMINENT SECONDARY SOURCES

• DISCLAIMER

• ABOUT US